I have discovered the biggest secret in design and art. Here it comes:
O R G A N I C E L E M E N T S .
In case you’re wondering what I mean, take a look at this painting by Jackson Pollock (yeah, I’ve gone insane from looking at his paintings)
Autumn Rhythm by Jackson Pollock is one of the best examples in being organic. The splashed paint strokes and drips of paint form unique kind of visual stimuli. You cannot find anything exactly like this from the whole universe.
Analog vs. Digital
I do lots of stuff with pixels. Pixels are colourful squares. Pixels are “same” across all digital devices. Tackling this problem needs unusual ways of problem-solving. In order to create kick-ass graphics for example to web pages, you should use the analogies from analogic world. This means creating designs with your own hands, preferably using non-digital tools. You can also use Wacom digital pens and gadgets, but that isn’t mandatory. You can grab pen and paper as well, and use an aged product like digital scanner. Finding right workflows might be hard though. But this kind of approach gives you great advantage when compared to designers who don’t understand the importance of creating organic visual shapes.
Another example of bringing analog to digital world is the trend of using organic, repeating patterns as web design backgrounds. One great resource for these is Subtle patterns. Adding analog-world textures to web bring them closer to the actual analog world we love so much – yet don’t understand it.
I was also considering why some people don’t like to listen music with vocals. Instead of listening music with vocals, they might have a taste for classical music. I guess human voice is so organic, that some find it annoying. For me the organic part of human voice is usually a pleasure instead agony – I believe this applies to most people. It is something you should consider though.
The Better World
As of now, nothing really compares to the actual world. We might be getting closer to real world with modern technology, such as oculus drift and augmented reality. But there is nothing that can compete with real world. Organic details are everywhere: It’s in the sound of rain, the taste of a dark chocolate dessert, the touch of leather jacket on your skin, the view of a rainy landscape near your childhood home — the scent of your lover’s hair.
People spend 4 years looking at their phones on average. As a digital world designer you must breathe in and out what internet pukes on your lap(top). Do not overwhelm your brains though. Coming to our senses is essential in order to do great design. You must seek for experiences in the natural world, the nature and it’s unique details.
I have sought ways of being mindful and achieved on it to some extent. I can flip a switch in my brain at any moment and realize I am here, right now hitting the laptop buttons and creating unique combo’s of clicking sounds with my fingers. I encourage you to do some searching and reading on your own. If you don’t know where to begin, one book I can recommend is written by Anthony De Mello – It’s called Awareness. (Amazon).
Breathe in, breathe out. Smell the freshly mowed lawn and travel back to your childhood. What is your first memory of that scent? Enjoy the analog world. But if you must work in digital world like most of us must nowadays – Use this secret wisely, and your design career will prosper.